How will you profitably support online grocery ordering as it becomes a larger percentage of your sales? Novastore provides the only practical, sustainable answer. By enabling automated service – rather than self-service – Novastore fundamentally improves the operating economics of grocery selling while providing a more enjoyable shopping experience for your customers.

Meet your future supermarket

The Novastore model shown here is 45 feet high, has two floors, and occupies a footprint of only 17,000 square feet. Yet it holds the product assortment of a conventional self-service supermarket with a store footprint and parking area four times as large. On the first floor is a self-service fresh market, with no checkout lanes and no center store. All packaged goods are ordered by customers electronically either onsite or remotely. All orders are picked by an Alphabot micro-fulfillment center operating on the upper floor. While this animation shows a greenfield store specifically designed for this format, we believe that virtually any existing supermarket of average size or larger can be converted to a Novastore – with no reduction in assortment or sales volume.

Novastore eGrocery Store Interior

A more satisfying shopping experience

With Novastore, customers are in full control. They can choose to order fresh goods online or select their own in the store. For many customers—especially those who love to cook—shopping for fresh food is an experience they enjoy. That’s even more true when the store – like Novastore – is a stimulating and exciting place and they can be done in 15 minutes with no checkout. Part of the beauty of the Novastore format is that it satisfies everyone – those who prefer to pick their own fresh goods, and those who prefer not to. The robots do all the picking that customers do not want to do themselves.



A Conversation with our Founder

The Novastore format will drive quantum improvements in both customer experience and store-operating economics compared to any other multi-channel model. By delivering these benefits while enabling you to leverage your existing store assets, Novastore will shift the food-retail paradigm. Learn more from our Founder and CEO, John Lert.